Lời giải ĐỀ THI IELTS 07/12/2019
The chart illustrates the proportion of the total global population in India, China, the USA and Japan in 1950 and 2002, with the predicted figures for 2050.
Overall, the percentage of the total world population in China, the USA and Japan declined between 1950 and 2002 in contrast to the increase in the figure for India. These trends are anticipated to continue up to 2050.
In 1950 about 23% of the population of the world lived in China, compared with 15% in India, and 7% and 4% in the USA and Japan respectively. However, by 2002, the figure for China had fallen to 20%, whereas in India it had increased to 17%. In 2002, the proportion of the world’s population living in the USA declined to 5%, double the figure for Japan.
In contrast, by 2050 it is anticipated that India will account for almost 20% of the world’s population, only slightly lower than the percentage for China. While it is expected that the figure for the USA will remain at 5%, the proportion of the global population in Japan is forecast to fall to 1%.
186 words
Written by NgocBach
It is true that commercial advertising is increasingly targeting the young. Whereas some people believe that this is acceptable, I totally agree with those who argue that it is harmful to children. Attempts by governments to impose regulations on the advertising industry have been ineffective, and the only solution is to ban all advertisements aimed at youngsters.
Firstly, advertising has a negative influence on children’s patterns of behaviour. There are many possible examples, but nowhere is this more evident than in the eating habits of youngsters. Some years ago, fast food chains learned that young people are easily swayed by advertisements. Youngsters tend to buy goods impulsively and so businesses like Burger King have promoted their products by using marketing offers such as a free Pokemon toy with every burger. The result is obvious today, especially in the USA where obesity and diabetes affect a growing proportion of young people, accustomed to eating junk food from an early age.
Secondly, advertising shapes children’s personality and values in a negative way. It is more and more difficult for parents to bring up their offspring to be kind, caring, and generous. Instead, young people are constantly bombarded by advertisements on prime time television and in the electronic media to buy and possess products which, they are falsely promised, will bring them happiness. Today’s global corporate culture aims only to maximize profits, not to build a better world for future generations. Children are manipulated to be consumers, not adults with decent moral values.
In conclusion, the dangers of advertising on the physical and mental well-being of children are obvious, and steps should be taken to ban all adverts which target youngsters.
278 words
Written by NgocBach
Ghi chú
Vocabulary from media and advertising:
- commercial advertising
Meaning: advertising on the radio or television, between or during programmes.
Example: Commercial advertising on television provides the revenue for most TV channels.
- to be swayed by advertisements
Meaning: to be influenced to buy things as a result of advertising
Example: If consumers were not easily swayed by advertisements, the advertising industry would not exist.
- to buy goods impulsively
Meaning: to buy things suddenly without any planning and without considering the effects they may have
Example: Advertising motivates consumers to buy goods impulsively.
- to promote their products
Meaning: to make products popular by advertising them
Example: Most large enterprises contract specialist marketing companies to promote their products.
- prime time television
Meaning: the hours during which most people are watching TV
Example: Although advertising on prime time television is expensive, it is guaranteed to reach a large audience.
- the electronic media
Meaning: broadcast media which use electronic technology, such as the internet, television, radio, DVDs etc
Example: In contast to print media, the electronic media are growing in popularity, especially among the youth.
Vocabulary from family and children:
- patterns of behavior
Meaning: ways of acting and doing things (either positive or negative)
Example: Patterns of behaviour copied from parents often influence the way that children grow up.
- to shape a child’s personality/ values
Meaning: to decide or influence the form of a child’s personality
Example: Parents are very influential in shaping their children’s personality through the example that they set.
- to bring up their offspring
Meaning: to bring up means to raise; this is what you do as a parent with your children; you educate them, nurture them, etc.; offspring refers to your children;
Example: They are bringing up their offspring in a very strict household.
Vocabulary from food and diet:
- fast food chains
Meaning: groups of shops owned by the same company, serving food to the public
Example: Healthy eating means avoiding eating out at fast food chains like McDonald’s or Pizza Hut.
- junk food
Meaning: food that is quick and easy to prepare and eat, but that is thought to be bad for your health
Example: The consumption of too much junk food is a major factor in the increase of childhood obesity.
Vocabulary from business and money:
- to maximize profits
Meaning: to increase profits to the highest possible level
Example: The company has hired a marketing consultant to recommend how to maximize profits next year.
Other vocabulary:
- to bombard [verb]:
Meaning: to attack somebody with a lot of questions, criticisms etc or by giving them too much information
Example: We are bombarded on TV by adverts for junk food.
- corporate [adjective]:
Meaning: connected with a corporation or business company
Example: The football stadium has special rooms where corporate executives can entertain guests and watch matches.
- to manipulate [verb]:
Meaning: to control or influence something/somebody, often in a dishonest way so that they do not realise it
Example: As a politician, he knows how to manipulate people.
- well-being [noun]:
Meaning: general health and happiness
Example: The school’s policy against bullying helps to ensure the well-being of all students.